MADISON, Wis. — World Council of Credit Unions today announced the 2014 International Credit Union (ICU) Day® theme—"Local Service. Global Good.TM"—that emphasizes credit unions' positive impact in their communities and around the world. ICU Day is celebrated annually on the third Thursday of October and will take place this year on Oct. 16. Artwork in English and Spanish is now available on World Council's website.
"ICU Day was established to acknowledge credit unions' strong base in their communities, both local and global," said Brian Branch, World Council president and CEO. "This year's theme champions the credit union model by shining light on the industry's support of charity causes at the local, national and international levels."
World Council solicited theme ideas from its member organizations earlier this year. This year's chosen message celebrates credit unions' constant drive to help make communities better places for their members worldwide. World Council encourages credit unions and their national associations to implement ICU Day fundraising campaigns in support of a local or national charity. It will ask countries' national associations to report the amount of charitable contributions raised and include the findings in a global report.
Official ICU Day graphics and posters are available for download on World Council's website at www.woccu.org/icuday. Promotional materials, fundraising ideas, and other tips for celebrating International Credit Union Day soon will be available. Credit union representatives and members everywhere are encouraged to share photos, events and other celebration ideas on Twitter and Facebook using #ICUDay.