Principle Seven: Concern for community. Since credit unions are locally owned financial institutions, they are committed to investing in the community.
|“Champion Credit Union has been and always will|
be a supporter of our local communities,” says Mike
Clayton, President of Champion Credit Union.
“CU Lunch Local is a great way for us to show that
support, as well as encourage our members and
others from the community to participate as well.”
CU Lunch Local is this coming Tuesday, October 14! The event gives credit unions a chance to support local businesses in a coordinated and fun way. CU Lunch Local also shines a spotlight on credit unions as community-owned and community-based financial institutions.
Credit unions in both Carolinas have finalized their plans to participate.
South Carolina Federal Credit Union will be using the "pay it forward" approach, with staff members purchasing lunch for customers at local restaurants. Meredith Siemens, the credit union's Executive Director of PR & Communications, notes that in addition to buying lunch for others, the credit union encourages all staff to dine out that day and that employees sharing their receipts will be entered into a prize drawing.
South Carolina Federal is also hosting a food truck rodeo in the parking lot of its headquarters, on Rivers Avenue, in North Charleston, and inviting nearby credit unions to spread the word with staff & members. The credit union also plans to raise awareness of the event through its relationship with community group, Lowcountry Local First.
Western NC's Champion Credit Union is encouraging staff and members to dine out locally by posting a flier in all its branches as well as its online media channels. Members who bring a receipt to the credit union will be entered in to a drawing for a gift certificate. The credit union also sent out a press release announcing the event.
Local Government Federal Credit Union plans events at four area restaurants in the Triangle area. In addition, LGFCU Membership Development Officers who work throughout North Carolina will be participating.
Coastal Federal Credit Union is using the event to engage its employees and members by asking them which local spots people should head to grab a great meal and support local businesses. Coastal's Spokesman, Joe Mecca, notes that thus far 14 restaurants, including five that are run by members, have agreed to be spotlighted in Coastal's CU Lunch Local communications.
Employees at Welcome Federal Credit Union in the Research Triangle Park will be dropping in on some nearby eateries to surprise diners. President/CEO Cynthia Jenkins shared that employees will be buying lunch for customers.
VITAL Federal Credit Union in Spartanburg also plans to surprise some lucky customers at an eatery next door to its headquarters by purchasing their lunch. "We've been a part of the Spartanburg community for 50 years," said VITAL President/CEO Pat West, "and we like to support the community that supports us every chance we get."
Mountain Credit Union in the Asheville area is giving employees at its branch locations an opportunity to choose their dining spots. Staff will recap their dining experiences with Mountain CU Business Development Director Chris Angel, who will compile them in an email to all staff.
If your credit union would like to get involved with CU Lunch Local, it is not too late! A brief informational flier and resource links about CU Lunch Local is provided here. If your credit union would like more information or plans to participate in CU Lunch Local, please contact Jeff Hardin, the League's liaison for CU Lunch Local, at 919-457-9063 or firstname.lastname@example.org.